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Before
commercial real estate
investors have the opportunity to say "yes" to your project, they have
to review the funding proposal that includes all of the relevant information - and that
proposal has to be perfect, or commercial real estate investors will pass your
proposal by as if it has the plague. Generally, you only get one bite at
the qualified institutional buyer apple and if there are too many factual
errors, unsupportable material representations or missing exhibits the outcome
is a failure. Luckily for you, you have come to the
Rainmaker Marketing Corporation web server section that supports commercial real
estate development projects and structured finance programs.
The ideal funding proposal will
include the following:
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Cover Page. Includes
contact information and a description of what securities (or real property
interests) are being offered.
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Second Page.
Highlights each of the key issues - construction cost, soft costs, land,
working capital, DSC ratio at stabilization, income-approach value and
related information. This is where all of your key economic data is
presented - "in black and white" - without fluff of any kind.
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Body. The body
provides definitive information, but it's not a cheerleading festival.
The biggest mistakes are made by proposers who make unsubstantiated claims
(e.g.: "we'll be the best project in the market because we're so good
at this."). All that accomplishes is to make people less
interested in accepting the underwriting assignment. The body should conform to the following main issues:
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Company information.
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Project description.
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Project site
information.
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Project team
information.
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Summary of market
analysis.
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Summary of
entitlements/zoning approvals analysis.
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Summary pro forma
financial presentation.
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Proposed securities.
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Proposed order of
funding.
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Proposed order of
retirement.
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Project status and key
milestone schedule.
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Contacts for additional
information.
RMC's approach to serving the
industry is built on decades of operating experience covering
literally hundreds of transactions - market
analyses, financial analyses, owner representation, syndication support,
transaction documentation and management - all delivered in a professional and
cost-efficient envelope designed to add value and not just add more cost.
With Rainmaker, you have the opportunity to create your own transaction paradigm
because Rainmaker is flexible enough to plan and provide
services that you need without requiring you to invest in services that don't
directly add value because they could be replicated by the client's own work.
Rainmaker's approach is to concentrate on identifying the
weaknesses in the transaction or client operating structure that allow our firm
to add real value without duplication of effort. This makes your Rainmaker
contract one of the most important you can release because we will help
structure the deal, re-leverage your risk capital by getting the money off the
table (usually before construction even starts) and back in your hands for the
next opportunity.
Contact us today to learn about
all the things that what we can do together - you and
Rainmaker.
Take the time to tour our site, or pick up the phone and take advantage of a
free initial consultation where you can ask the tough questions and expect to
get direct answers that demonstrate our ability to support your organization's
needs and goals.
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